Adopt's digital strategy
Adopt, a leading French fragrance brand, partnered with Qualifio to transform one-time buyers into loyal customers through engaging, interactive campaigns, driving growth both online and in-store.
In just one year, Adopt achieved impressive results with the platform:
- Over 160,000 new marketing opt-ins
- Higher click-through rates on emails
- Conversion rate of 6 to 10% from engaged players to purchasers
Curious how Adopt transformed customer engagement through gamification? Download the full success story ➡️