How Clermont Foot 63 uses Qualifio to engage and retain their fanbase

In the highly competitive world of football, innovation is essential both on and off the field. Indeed, engaging fans and keeping their loyalty is a real challenge. That's why, to boost fan engagement and retention, Clermont Foot 63 has embraced a strategy focused on enhancing fan relations through an interactive reward program.

In a matter of 9 months, the football team has achieved incredible results:

• 2,740 program members (which represents 1/4 of their stadium capacity)
• 20,000 fans whose data has been collected.
• 56% average opt-in rate for newsletter and marketing communications.

Read their full story and discover how Clermont Foot 63 leverages the Qualifio platform to engage and retain their fans 👉